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Annual Review 2007

Smirnoff 2007 - Performance overview

World ranking: No.1
Smirnoff is the world’s leading vodka
Image of Smirnoff
Source : Impact Databank,
calendar year 2006

Volume and growth

23.2m
9-litre cases
6%
Volume growth
9%
Net sales growth
Growth is organic and excludes RTDs

Volume has been measured on an equivalent units basis

Volume and growth for the year ended 30 June 2007

Top five markets by volume

  • 1 United States
  • 2 Great Britain
  • 3 Canada
  • 4 Brazil
  • 5 South Africa